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1. Simple and quick to set up and utilize
Shopify provides a simple way to create a fast-paced online store without worrying about servers and the cost of development associated with self-hosted platforms like Magento. The administration interface is simple, user-friendly, and pretty easy to navigate because the features are organized logically. Additionally, you can find detailed documentation and videos on the Shopify website. All you require is a product you want to sell.
2. No worries about technology
The good news is that There is no need for experience in the field to create an easy Shopify store. Shopify supplies all the software and hosting. It’s not just that this makes it simpler to get your store up and run, but it’s also a guarantee that Shopify’s hosting is more efficient and secure than anything you could do on your own, as well as it can cope with any sudden spikes in traffic you could experience. Shopify also takes care of the software update process. You can then focus all your efforts on selling your products and not be concerned about technical issues. Hooray.
3. Trustworthy and secure
If you own your eCommerce store, you’ll handle sensitive customer information like credit card information and impatient customers. That means that your website has to be quick, secure, and always available. One of the main benefits of a hosted service is its stability. Shopify will handle every server maintenance and upgrade to ensure that your shopping cart and store are always online and that your websites load fast.
SSL certificates can be activated for your store to secure all data and send it via an encrypted connection. Shopify will take care of PCI conformance for your store (required for transactions using credit card transactions).
4. 24/7 customer support
Shopify is big on customer service. They are accessible all hours of the day all week long, and their response time is pretty quick, which means your business will never be by itself. You can contact them via email, phone, or via web chat. Additionally, there are numerous community forums and detailed documentation available in Shopify’s Shopify Help Centre, plus a collection of high-end Shopify University guides.
5. Mobile ready
With the number of mobile users visiting websites rising faster than desktop visits, creating a mobile-friendly website is vital and not an option. Luckily, Shopify understands this. The themes Shopify offers are mobile-friendly, and the platform has an integrated mobile commerce shopping cart. Your store appears fantastic on all devices, and your customers can shop wherever they want.
There are also no-cost iPhone and Android applications that let you manage your online store from anywhere if you want to.
There are over 160 themes to pick from (free or paid) on Shopify Theme Store. Shopify Theme Store, all of which are mobile-friendly, as well as hundreds of themes accessible on websites like ThemeForest. Each theme is customizable by altering the code. Thus, creating a stunning and distinctive online store that aligns with the brand’s image is simple!
7. There’s an app that can help.
Shopify’s app store is full of functions that you can incorporate into your store. You can include reviews, loyalty programs, customers’ wishlists, deep analysis, print labels, and packing slips. You can also integrate it with shipping, accounting, social media platforms, and marketing tools. With over 1,500 apps to pick from, whatever you’d like to accomplish, there’s likely to be an app that can help you with it. While many apps are free, more than half are charged.
8. Tools for SEO and Marketing
It’s nice having a stunning online store, but if nobody visits your site, you’ll have to shut off the shutters of your virtual store within a matter of minutes. One of Shopify’s major selling points is the powerful search engine Optimisation (SEO) tools which will allow your site to be more prominent in the search results so that your visitors will locate your site. Also, you have access to advanced analytics that can tell you which areas your visitors are coming from so that you can adjust your marketing to suit. You might want to seek assistance from an SEO firm to assist you.
The app store provides access to a wide range of marketing tools, including social media integration reviews of products and email marketing. As a standard feature, Shopify allows you to create discount coupons. Gift vouchers are offered at the next level up. The icons for social media are available in every theme. Shopify Kit has been developed to aid if you’re overwhelmed by the digital marketing landscape, and the time it can require. It functions as an online employee, offering suggestions and carrying out marketing tasks according to your product and the performance of your customers and audience.
9. Abandoned cart Recovery
What happens if someone who comes to your store puts an item in their shopping basket but does not purchase it? According to research, more than two-thirds of potential customers make this mistake. Shopify provides an abandoned checkout recovery service that automatically monitors potential customers’ emails to remind them to finish their purchases. This is a great way to generate more income.
10. Own payment gateway
Shopify is integrated with a range of payment gateways. However, it additionally has its payment gateway that runs on Stripe. If you decide to utilize this option, you won’t be charged any transaction costs and can benefit from lower charges for credit cards. Additionally, it does not need a merchant’s account to use.
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